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‘Tis the season for dropshipping. In the run-up to Christmas, there’s no better time for dropshipping businesses to tap into the surging holiday demand.
Shoppers are in full-on gift-hunting mode, impulse buys are at an all-time high, and the right product can blow up overnight.
That said, it’s easy to get caught up in the festive rush. With orders spiking, new products, and competitors popping up left and right, it can feel like a nonstop scramble.
To help ease the seasonal strain, we’ve rounded up seven of the top products from leading dropshipping suppliers for December — all backed by real search data and market trends — to help you lock in those holiday wins.
1. Caramel coffee syrup
Many associate Christmas time with hot chocolate, but at this time of year, plenty of drink fans also look to add a festive touch to their everyday coffee with flavoured syrups.
Caramel seems to be taking the top spot as a fan favourite — letting people make coffeehouse-style drinks at home without the need for fancy or expensive equipment.
The monthly search traffic for caramel coffee syrup was 3,200 on Amazon, while interest spiked by +19%. Similarly, search volume on Google has reached 2,400 over the last month, and interest has increased by +21%.
As these are considered a food product, dropshippers must remember to comply with the UK’s Food Standards Agency (FSA) regulations by ensuring proper labelling, ingredient safety, and hygiene standards.
2. Soursop bitters
With Brits becoming more health-conscious, the UK’s wellness industry is now worth approximately £4.9tn. Online sellers have leapt on the trend by listing products such as natural tonics and supplements to meet this demand.
One new and trending must-buy includes soursop bitters — a herbal tonic made from soursop leaves and other ingredients. Since appearing in our list of the top dropshipping products back in January, this remedy has only grown in popularity. It apparently supports digestion, strengthens the immune system and reduces inflammation throughout the body.
According to data from Exploding Topics, search volume for soursop bitters hit 110K in November, with search interest climbing by +917%.
Meanwhile, our research reveals a search volume of 3,800 and a +176% search interest among consumers on Amazon.
It’s important to note that while soursop bitters are marketed for health benefits, scientific evidence for most claims is limited. Dropshippers must ensure they market the product responsibly, avoid making unverified health claims, and provide clear usage instructions.
Plus, as most soursop bitter products are marketed as liquid, make sure all products you sell are properly labelled, have a clear list of ingredients, and include allergen information.
3. Men’s leather slip-on shoes
As shoppers start looking for “gifts for him” this Christmas, men’s leather slip-on shoes are becoming a stylish choice.
And it’s easy to see why. They’re comfortable, low-cost, and look good with pretty much any outfit — perfect for those who want style without the hassle.
Once again, Amazon yields the highest search volume for these shoes, with 5,800 monthly searches and a +269% uptick in interest.
The popularity of these shoes is a great chance for dropshippers to leverage social media marketing — specifically platforms like TikTok and Instagram — through video content.
Short, fun clips showing how the shoes look can grab attention, while unboxing videos or styling tips can help spark interest and drive traffic to your online store.
4. Interdental brushes
Christmas season often equals over-indulgence in sweet treats and other festive food. But while this may be satisfying for our stomachs, our teeth often bear the brunt.
This is where interdental brushes come in. Designed to reach areas that a regular toothbrush can’t reach effectively, these small and narrow brushes help to remove plaque, food particles, and bacteria from between teeth.
Startups research found that the search volume for this product on Amazon and Google was 19,600 and 14,800, respectively. Both platforms also reported a +22% increase in interest.
For dropshippers, using good search engine optimisation (SEO) practices can help attract more organic traffic and reach customers actively searching for interdental brushes or similar products.
This includes using target keywords naturally in product titles, descriptions, and headers. Creating helpful content like guides or blog posts (such as “How to use interdental brushes”) can also help answer common questions your customers may have.
5. Retainer cleaner tablets
Not exactly stocking filler material, but something that’s definitely in demand right now.
These small, dissolvable tablets are used to clean dental retainers, aligners, mouthguards, and similar oral appliances. You simply drop them into warm water, let the tablets fizz, and then soak the retainer for a few minutes while it cleans off bacteria, odour, and buildup.
This convenience has seen search frequency for retainer cleaner tablets surge over the last month. Our research found a 3,200 search volume on Amazon, while the number of searches and engagement has jumped by +52%.
Similarly, results on Google showed a 2,400 search volume and an increased interest by +53%.
When selling these products, dropshippers must provide basic product safety and labelling requirements. This includes warning labels (such as “do not ingest” and “keep out of reach of children”) and a list of chemicals used in the product.
Some retainer-cleaning tablets may be classified as medical devices by the Medicines and Healthcare products Regulatory Agency (MHRA), which means they could require specific regulatory markings. To ensure compliance, be sure to select tablets intended for household, personal use rather than those marketed for medical settings.
6. Steering wheel locks
The festive period is when many hit the road to visit family and friends. But with so much driving, it seems people are keen to find ways to protect their cars and prevent theft, break-ins, or any unexpected damage.
That’s why steering wheel locks are making the rounds right now. These typically come in the form of a metal bar or rod that clamps onto the steering wheel. Once locked in place, they prevent the wheel from turning, making it difficult for thieves to drive the car away.
Evidently, shoppers are seeing the benefits of them. Our research reveals that 35,800 people searched for steering wheel locks on Amazon last month. Similarly, Google had a search volume of 27,100.
This was followed by eBay at 18,600 monthly searches, while overall search interest across all platforms jumped by +22%.
Under the Driver & Vehicle Standards Agency (DVSA)’s code of practice, dropshippers must ensure that a product isn’t defective in a way that compromises safety (such as breaking or not locking properly). In this case, partnering with reputable suppliers will help guarantee quality and reduce the risk of recalls or liability issues.
7. Cropped trench coats
Funnel neck coats were all the rage for November’s trending products, but this month the fashion tides have turned towards cropped trench coats.
Simply a shorter version of the classic trench coat (typically ending at the waist or just above the hips), this stylish apparel can be dressed up or down — perfect for layering over casual outfits, dresses, or workwear.
Shoppers are catching on to both their practicality and style, whether to gift a loved one or update their winter wardrobe. Search volume for cropped trench coats on Amazon has surged to 23,900 in the last month, with a staggering +12,639% uptick in interest.
Cropped trench coats are also having a moment on TikTok, with an 11,600 search volume and +84% trend.
This is a great product to make some engaging video content with. Fun and visually appealing videos work especially well on TikTok, Instagram Reels, and Pinterest — attracting more traffic to your store, and ultimately boosting your sales.
Great sales don’t just have to be for Christmas. Check out our guide to the top dropshipping products to keep your store busy and growing all year round.
